Instagram

36 tools available

Instagram is a social media platform for sharing photos, videos, and stories. Only supports Instagram Business and Creator accounts, not Instagram Personal accounts.

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Connect Instagram to Definable to automate repetitive tasks, sync data with the rest of your stack, trigger on real-world events. Personas call Instagram's 36 tools directly from chat or scheduled flows. You can wire it into any persona to read, write, and react when an event fires.

Common workflows with Instagram

Trigger on event

Listen for a new event
Parse and validate the payload
Take an action with the linked tool

Daily summary

Pull yesterday's activity
Summarise with the model of your choice
Send the digest via email or Slack

Cross-tool sync

Read records from one app
Transform with a persona
Write the result back via this integration

Instagram actions 36

Every Instagram action below is a callable tool any Definable persona can invoke.

Create Carousel Container

Create a draft carousel post with multiple images/videos before publishing. Instagram requires carousels to have between 2 and 10 media items. Container creation_ids expire in under 24 hours, so publish promptly after creation.

Create Media Container (Deprecated)

DEPRECATED: Use INSTAGRAM_POST_IG_USER_MEDIA instead. Creates a draft media container for photos/videos/reels before publishing. Business/Creator accounts only — personal accounts unsupported. Returns a container ID (data.id or data.creation_id) used as creation_id for publishing. Containers expire in ~24 hours — recreate stale containers rather than reusing old IDs. Before publishing via INSTAGRAM_CREATE_POST, call INSTAGRAM_GET_POST_STATUS and wait for FINISHED status — publishing before FINISHED triggers error 9007. Each creation_id is one-time-use; if container creation fails (status_code='ERROR'), fix media params and recreate via this tool rather than retrying publish with the failed ID.

Create Post (Deprecated)

DEPRECATED: Use INSTAGRAM_POST_IG_USER_MEDIA_PUBLISH instead. Publish a draft media container to Instagram (final publishing step). Posts become immediately and publicly visible upon success — confirm intent before calling. Requires Business or Creator account with publish scopes; missing scopes return Graph error code 10. After creating a media container, Instagram may need time to process media before publishing. If called too early, error code 9007 is returned. This action automatically retries with exponential backoff (up to ~44 seconds total). For large videos, use INSTAGRAM_GET_POST_STATUS to poll until status_code='FINISHED' before calling; for carousels, all child containers must individually reach FINISHED status first. No native scheduling support — use an external scheduler to trigger this call at the desired time.

Delete Comment

Tool to delete a comment on Instagram media. Use when you need to remove a comment that was created by your Instagram Business or Creator Account. Note: You can only delete comments that your account created - you cannot delete other users' comments unless they are on your own media.

Delete Messenger Profile

Tool to delete messenger profile settings for an Instagram account. Use when you need to remove ice breakers, persistent menu, greeting messages, or other messaging configuration from the messenger profile.

Get Conversation

Get details about a specific Instagram DM conversation (participants, etc). Requires a Business or Creator account with Instagram messaging permissions; personal accounts will return permission errors. Newly sent/received messages may take a few seconds to appear in results.

Get IG Comment Replies

Get replies to a specific Instagram comment. Returns a list of comment replies with details like text, username, timestamp, and like count. Use when you need to retrieve child comments (replies) for a specific parent comment.

Get Instagram Media

Get a published Instagram Media object (photo, video, story, reel, or carousel). Use when you need to retrieve detailed information about a specific Instagram post including engagement metrics, caption, media URLs, and metadata. NOTE: This action is for published media only. For unpublished container IDs (from INSTAGRAM_CREATE_MEDIA_CONTAINER), use INSTAGRAM_GET_POST_STATUS to check status instead.

Get IG Media Children

Tool to get media objects (images/videos) that are children of an Instagram carousel/album post. Use when you need to retrieve individual media items from a carousel album post. Note: Carousel children media do not support insights queries - for analytics, query metrics at the parent carousel level.

Get IG Media Comments

Tool to retrieve comments on an Instagram media object. Use when you need to fetch comments from a specific Instagram post, photo, video, or carousel owned by the connected Business/Creator account. Supports cursor-based pagination for navigating through large comment lists. An empty data array in the response indicates the post has no comments and is not an error. Bulk-fetching across many media objects may trigger API rate limits.

Get IG Media Insights

Tool to get insights and metrics for Instagram media objects (photos, videos, reels, carousel albums). Use when you need to retrieve performance data such as views, reach, likes, comments, saves, and shares for specific media. Note: Insights data is only available for media published within the last 2 years, and the account must have at least 1,000 followers. Requires a Business or Creator account; personal Instagram profiles are not supported.

Get IG User Content Publishing Limit

Get an Instagram Business Account's current content publishing usage. Use this to monitor quota usage before publishing; exceeding the daily cap blocks new posts until the quota resets (no partial failure — new publish calls are rejected until reset). IMPORTANT: This endpoint requires an IG User ID (Instagram Business Account ID), NOT an IGSID (Instagram Scoped ID). IGSID is only used for messaging-related endpoints. Content publishing endpoints require a proper IG User ID. Excessive polling of this endpoint may trigger Graph error 613 (rate limit); space calls several seconds apart.

Get IG User Live Media

Get live media objects during an active Instagram broadcast. Returns the live video media ID and metadata when a live broadcast is in progress on an Instagram Business or Creator account. Use this to monitor active live streams and access real-time engagement data.

Get IG User Media

Get Instagram user's media collection (posts, photos, videos, reels, carousels). Use when you need to retrieve all media published by an Instagram Business or Creator account with support for pagination and time-based filtering.

Get IG User Stories

Get active story media objects for an Instagram Business or Creator account. Stories are retrieved via the /stories endpoint. Returns stories that are currently active within the 24-hour window. Use this to retrieve story content, metadata, and engagement metrics for monitoring or analytics purposes.

Get IG User Tags

Get Instagram media where the user has been tagged by other users. Use when you need to retrieve all media in which an Instagram Business or Creator account has been tagged, including tags in captions, comments, or on the media itself.

Get Messenger Profile

Get the messenger profile settings for an Instagram account. Returns ice breakers and other messaging configuration. Use when you need to retrieve messaging settings, ice breaker questions, or messenger configuration for an Instagram Business account.

Get Page Conversations

Get Instagram conversations for a Page connected to an Instagram Business account. Use platform=instagram parameter to filter for Instagram conversations only.

Get Post Comments (Deprecated)

DEPRECATED: Use INSTAGRAM_GET_IG_MEDIA_COMMENTS instead. Get comments on an Instagram post. Requires Instagram Business or Creator account. Returns empty `data` array (not an error) when no comments exist. Response data is nested under `data.data`; unwrap before processing. Timestamps are timezone-aware ISO 8601 strings; use UTC-based comparison.

Get Post Insights (Deprecated)

DEPRECATED: Use INSTAGRAM_GET_IG_MEDIA_INSIGHTS instead. Get Instagram post insights/analytics (impressions, reach, engagement, etc.). Requires a Business or Creator account; personal accounts cannot access insights. Metrics may be unavailable for several minutes after publishing; verify post status is FINISHED before calling.

Get Post Status (Deprecated)

DEPRECATED: Use GetIgMedia instead. Check the processing status of a draft post container. Poll until status_code='FINISHED' before calling INSTAGRAM_CREATE_POST; publishing early triggers OAuthException 9007 (HTTP 400). If status_code='ERROR' or remains non-terminal after ~30 attempts, the container is permanently failed — recreate a new container. Poll every 3–5s with exponential backoff to avoid error 613/code 4/HTTP 429. For carousels, all child containers must reach FINISHED before publishing the parent.

Get User Info

Get Instagram Business Account info including profile details and statistics. IMPORTANT: Only works for Business/Creator accounts you manage through Facebook Business Manager. Cannot query arbitrary public Instagram accounts. Use "me" to query your own authenticated account. NOTE: followers_count and follows_count are ONLY available when querying your own profile with ig_user_id="me" - these fields return null for specific user IDs due to Instagram Graph API limitations.

Get User Insights

Get Instagram account-level insights and analytics (profile views, reach, follower count, etc.). Requires a Business or Creator account; personal accounts are not supported. Returned timestamps are in UTC. metric_type (time_series or total_value): When set to total_value, the API returns a total_value object instead of values. breakdown: Only applicable when metric_type=total_value and only for supported metrics. timeframe: Required for demographics-related metrics and overrides since/until for those metrics.

Get User Media (Deprecated)

DEPRECATED: Use INSTAGRAM_GET_IG_USER_MEDIA instead. Get Instagram user's media (posts, photos, videos). Only works for connected Business or Creator accounts; personal accounts return no data. Response data is nested under `data.data`; unwrap before processing. Items mix images, videos, carousels, and reels — filter by `media_type` and `media_product_type`. Use `media_url` for file download, `permalink` for share links. Fields like `caption`, `like_count` may be null. Timestamps are UTC ISO 8601. HTTP 429 with `Retry-After` header indicates rate limiting.

List All Conversations

List all Instagram DM conversations for the authenticated user. Requires a Business/Creator account with messaging permissions; personal accounts return empty results. Response conversations are nested under `data.data` — accessing top-level `data` as the final list returns zero items. An empty `data` list is a valid non-error outcome meaning no conversations exist in scope.

List All Messages

List all messages from a specific Instagram DM conversation. Requires a Business or Creator account with messaging permissions; personal accounts return empty results. Response data is nested under data.data (double-wrapped); attachment-only messages may have empty text fields.

Mark Seen

Mark Instagram DM messages as read/seen for a specific user. Sends a 'mark_seen' sender action to indicate messages from the specified recipient have been read. Marking as seen is visible to the other party and changes inbox read state — use with explicit user approval in automated or bulk flows. IMPORTANT LIMITATIONS: - The sender_action API feature may have limited support on Instagram - The recipient must have an active 24-hour messaging window open - Requires instagram_manage_messages permission - Only works with Instagram Business or Creator accounts If this action fails with a 500 error, it may indicate that the sender_action feature is not supported for your Instagram account or the specific recipient.

Post IG Comment Replies

Tool to create a reply to an Instagram comment. Use when you need to reply to a specific comment on an Instagram post owned by a Business or Creator account. The reply must be 300 characters or less, contain at most 4 hashtags and 1 URL, and cannot consist entirely of capital letters.

Post IG Media Comments

Tool to create a comment on an Instagram media object. Use when you need to post a comment on a specific Instagram post, photo, video, or carousel. The comment must be 300 characters or less, contain at most 4 hashtags and 1 URL, and cannot consist entirely of capital letters.

Post IG User Media

Tool to create a media container for Instagram posts. Use this to create a container for images, videos, Reels, or carousels. This is the first step in Instagram's two-step publishing process - after creating the container, use the media_publish endpoint to publish it.

Publish IG User Media

Tool to publish a media container to an Instagram Business account. This action automatically waits for the container to finish processing before publishing. Rate limited to 25 API-published posts per 24-hour moving window. The publishing process: 1. First, create a media container using INSTAGRAM_CREATE_MEDIA_CONTAINER 2. Call this action with the creation_id - it will automatically poll for FINISHED status 3. Once ready, the media is published and the published media ID is returned For videos/reels, processing may take 30-120 seconds. Images are typically instant.

Reply to IG User Mentions

Tool to reply to a mention of your Instagram Business or Creator account. Use when you need to respond to comments or media captions where your account has been @mentioned by another Instagram user. This creates a comment on the media or comment containing the mention.

Reply To Comment (Deprecated)

DEPRECATED: Use INSTAGRAM_POST_IG_COMMENT_REPLIES instead. Reply to a comment on Instagram media. Only usable on comments belonging to media owned by the authenticated account. Creates a public, irreversible reply; invoke only with explicit user confirmation, not for bulk or speculative use.

Send Image

Send an image via Instagram DM to a specific user. Each send modifies inbox state; avoid bulk or automated sends without explicit user approval.

Send Text Message

Send a text message to an Instagram user via DM in an existing conversation. Cannot initiate new DM threads — a prior conversation must exist. Requires an Instagram Business or Creator account with messaging permissions. Fails with error_subcode 2534022 if outside the messaging window; do not retry these failures.

Update Messenger Profile

Tool to update the messenger profile settings for an Instagram account. Use when you need to configure ice breakers and messaging options. Ice breakers are suggested questions that help users start conversations with your Instagram Business account.

Frequently asked questions

What can I automate with Instagram on Definable?

Anything Instagram exposes through its API. Common social media accounts workflows on Definable include automate repetitive tasks, sync data with the rest of your stack, trigger on real-world events. Personas can call any of the 36 Instagram tools directly, then chain the result into another integration without you writing code.

How does Instagram authentication work?

Instagram uses OAUTH2 on Definable. You connect once from the integrations page, scoped to the permissions you choose, and from then on any persona that has the integration enabled can act on your behalf. Tokens are encrypted at rest and rotated automatically.

Is the Instagram integration included in my Definable plan?

Yes — every Definable plan, including Starter, includes access to all 36 Instagram tools. You only need a separate Instagram subscription if Instagram itself charges per seat or per API call.

Is using Instagram through Definable secure?

Every call from a persona to Instagram is logged with the user, persona, prompt, and response. Tokens never leave Definable's secrets vault, scopes are configurable per persona, and you can revoke access at any time from the integration page.

How do I get started with Instagram on Definable?

Sign up for Definable, open the integrations page, find Instagram, and connect via OAuth or API key. You can immediately attach Instagram to any persona and start running workflows. The free Starter plan includes 5,000 credits/month.

What Instagram actions does Definable expose?

Definable exposes all 36 Instagram actions as callable tools — including `Create Carousel Container`, `Create Media Container (Deprecated)`, `Create Post (Deprecated)`, plus 33 more. Each tool gets a typed parameter schema so personas know exactly how to call it.

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