01
Lead-magnet sequence
- Form submission triggers an event
- Agent picks a sequence based on lead score
- Schedules and sends the first touchpoint
Sendlane
6 tools available
Sendlane is a cloud-based marketing automation platform that helps eCommerce businesses engage customers through personalized email and SMS campaigns.
Connect Sendlane to Definable to build sequences, sync segments, roll up daily campaign performance. Personas call Sendlane's 6 tools directly from chat or scheduled flows. Connect it to a marketing persona to plan campaigns, score leads, and send personalised follow-ups.
Common workflows with Sendlane
02
Daily campaign roll-up
- Pull yesterday's campaign metrics
- Generate a one-paragraph summary
- DM the team in Slack at 9am
03
Segment refresh
- Query the CRM for new active users
- Build/refresh the segment
- Push the updated audience to your sender
Sendlane actions 6
Every Sendlane action below is a callable tool any Definable persona can invoke.
Get Campaigns
Tool to retrieve a list of email campaigns. Use when you need to fetch all campaigns with optional pagination.
Get Custom Fields
Retrieve a list of all custom fields in your Sendlane account. Custom fields allow you to store additional contact information beyond the standard fields. Use this tool to discover available custom fields, their IDs, names, tags, and types before creating or updating contacts with custom field data. Supports optional pagination via page and per_page parameters.
Get Lists
Tool to retrieve all mailing lists. Use when you need to fetch or display all available contact lists with optional pagination.
Delete List
Tool to delete a mailing list. Use when you need to remove an unwanted list after confirming its list_id.
Create List
Tool to create a new list. Use when you need to add a brand-new mailing list before sending campaigns.
Create Tag
Tool to create a new tag. Use when you need to segment subscribers using labels.
Abyssale
Abyssale is a creative automation platform that enables users to generate images, videos, GIFs, PDFs, and HTML5 content programmatically, streamlining visual content production.
ActiveCampaign
ActiveCampaign is a marketing automation and CRM platform enabling businesses to manage email campaigns, sales pipelines, and customer segmentation to boost engagement and drive growth
ActiveTrail
ActiveTrail is the world's friendliest email marketing platform, newsletter software and marketing automation software.
Adyntel
Adyntel provides an API to retrieve LinkedIn ads for a given company using the company's domain or LinkedIn Page ID.
Ahrefs
Ahrefs is an SEO and marketing platform offering site audits, keyword research, content analysis, and competitive insights to improve search rankings and drive organic traffic
Amcards
AMCards enables users to create personalized greeting cards, automate mailing campaigns, strengthen customer relationships using a convenient online platform for individualized connections
Frequently asked questions
What can I automate with Sendlane on Definable?
Anything Sendlane exposes through its API. Common marketing automation workflows on Definable include build sequences, sync segments, roll up daily campaign performance. Personas can call any of the 6 Sendlane tools directly, then chain the result into another integration without you writing code.
How does Sendlane authentication work?
Sendlane uses API_KEY on Definable. You connect once from the integrations page, scoped to the permissions you choose, and from then on any persona that has the integration enabled can act on your behalf. Tokens are encrypted at rest and rotated automatically.
Is the Sendlane integration included in my Definable plan?
Yes — every Definable plan, including Starter, includes access to all 6 Sendlane tools. You only need a separate Sendlane subscription if Sendlane itself charges per seat or per API call.
Is using Sendlane through Definable secure?
Every call from a persona to Sendlane is logged with the user, persona, prompt, and response. Tokens never leave Definable's secrets vault, scopes are configurable per persona, and you can revoke access at any time from the integration page.
How do I get started with Sendlane on Definable?
Sign up for Definable, open the integrations page, find Sendlane, and connect via OAuth or API key. You can immediately attach Sendlane to any persona and start running workflows. The free Starter plan includes 5,000 credits/month.
What Sendlane actions does Definable expose?
Definable exposes all 6 Sendlane actions as callable tools — including `Get Campaigns`, `Get Custom Fields`, `Get Lists`, plus 3 more. Each tool gets a typed parameter schema so personas know exactly how to call it.
Ready to automate with Sendlane?
Wire it up in minutes. No coding required.