EmailOctopus

20 tools available

EmailOctopus is an email marketing platform founded in 2015, offering affordable and intuitive solutions for individuals and businesses to connect with their subscribers.

Connect EmailOctopus to Definable to automate repetitive tasks, sync data with the rest of your stack, trigger on real-world events. Personas call EmailOctopus's 20 tools directly from chat or scheduled flows. You can wire it into any persona to read, write, and react when an event fires.

Common workflows with EmailOctopus

01

Trigger on event

  1. Listen for a new event
  2. Parse and validate the payload
  3. Take an action with the linked tool
02

Daily summary

  1. Pull yesterday's activity
  2. Summarise with the model of your choice
  3. Send the digest via email or Slack
03

Cross-tool sync

  1. Read records from one app
  2. Transform with a persona
  3. Write the result back via this integration

EmailOctopus actions 20

Every EmailOctopus action below is a callable tool any Definable persona can invoke.

Create Contact

This tool creates a new contact in EmailOctopus. The tool will add a contact to a specified list with the provided information.

Create Field

Tool to create a new custom field on an EmailOctopus mailing list. Use when you need to add additional data fields beyond the default Email, First Name, and Last Name fields.

Create List

Creates a new mailing list in EmailOctopus for organizing and managing email contacts. The list is created with default fields (Email address, First name, Last name) and can be used to add contacts, send campaigns, and track subscriber engagement.

Create Tag

Tool to create a new tag on an EmailOctopus mailing list. Use when you need to add a new tag for contact segmentation and filtering purposes.

Delete Contact

Permanently deletes a contact from a specified EmailOctopus list. This action is irreversible - once deleted, the contact and all associated data will be removed from the list. Use this for list management, honoring deletion requests, and data privacy compliance (e.g., GDPR right to erasure).

Delete Field

Permanently deletes a custom field from a specified EmailOctopus list. This action is irreversible - once deleted, the field and all associated data will be removed from the list. Use this for list customization and field management.

Delete List

This tool allows you to delete an existing mailing list from your EmailOctopus account. Once a list is deleted, it cannot be recovered, and all contacts within the list will be permanently removed. Note: Lists can only be deleted if no contacts within the list have received an email in the last 7 days.

Delete Tag

Tool to delete a tag from a mailing list in EmailOctopus. Use when you need to remove an existing tag that is no longer needed for contact organization or segmentation.

Get All Lists

This tool retrieves all the mailing lists associated with the EmailOctopus account.

Get Contact

Tool to retrieve details of a specific contact from an EmailOctopus list. Use when you need to fetch contact information including email, fields, tags, and subscription status.

Get List

Retrieves details of a specific mailing list by ID. Use when you need to fetch list information, including its name, fields, tags, contact counts, and opt-in settings.

Get Recent Campaigns

This tool retrieves a list of recent campaigns from the EmailOctopus account.

List Contacts

Tool to retrieve contacts from an EmailOctopus list. Returns a paginated list of contacts with optional filtering by tag, status, and date ranges.

List Tags

Tool to retrieve all tags from a mailing list. Use when you need to see what tags are available on a specific list for contact segmentation.

Unsubscribe Contact

Unsubscribes a contact from an EmailOctopus mailing list. This tool updates the contact's subscription status to 'unsubscribed', which stops them from receiving future emails from the specified list. The contact record is preserved but marked as unsubscribed.

Batch Update Contacts

Tool to update multiple contacts in an EmailOctopus list in a single batch operation. Use when you need to efficiently update multiple contacts at once with changes to their email, fields, status, or tags.

Update Field

Updates an existing custom field on an EmailOctopus list including its label, tag, type, and fallback value. Use this action to modify field properties or rename field tags. Note that changing the tag will affect how the field is referenced in email templates.

Update List

Tool to update an existing mailing list's name in EmailOctopus. Use when you need to rename a list.

Update Tag

Tool to update an existing tag on a mailing list. Use when you need to rename a tag.

Create or Update Contact

Tool to create or update a contact in EmailOctopus. If the contact does not exist, it will be created. If the contact already exists, it will be updated. Use when you need to ensure a contact exists with specific information regardless of whether they're already in the list.

Frequently asked questions

What can I automate with EmailOctopus on Definable?

Anything EmailOctopus exposes through its API. Common email newsletters workflows on Definable include automate repetitive tasks, sync data with the rest of your stack, trigger on real-world events. Personas can call any of the 20 EmailOctopus tools directly, then chain the result into another integration without you writing code.

How does EmailOctopus authentication work?

EmailOctopus uses API_KEY on Definable. You connect once from the integrations page, scoped to the permissions you choose, and from then on any persona that has the integration enabled can act on your behalf. Tokens are encrypted at rest and rotated automatically.

Is the EmailOctopus integration included in my Definable plan?

Yes — every Definable plan, including Starter, includes access to all 20 EmailOctopus tools. You only need a separate EmailOctopus subscription if EmailOctopus itself charges per seat or per API call.

Is using EmailOctopus through Definable secure?

Every call from a persona to EmailOctopus is logged with the user, persona, prompt, and response. Tokens never leave Definable's secrets vault, scopes are configurable per persona, and you can revoke access at any time from the integration page.

How do I get started with EmailOctopus on Definable?

Sign up for Definable, open the integrations page, find EmailOctopus, and connect via OAuth or API key. You can immediately attach EmailOctopus to any persona and start running workflows. The free Starter plan includes 5,000 credits/month.

What EmailOctopus actions does Definable expose?

Definable exposes all 20 EmailOctopus actions as callable tools — including `Create Contact`, `Create Field`, `Create List`, plus 17 more. Each tool gets a typed parameter schema so personas know exactly how to call it.

Ready to automate with EmailOctopus?

Wire it up in minutes. No coding required.

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