# Meta Ads AI integration on Definable

> Create, edit and get insights from ads across Meta technologies, including Facebook, Instagram, Messenger, WhatsApp and more.

## What this connects

Create, edit and get insights from ads across Meta technologies, including Facebook, Instagram, Messenger, WhatsApp and more.

Vendor: https://business.meta.com/

## Tools available

**52** tools available. First 12:

- `METAADS_CREATE_AD` — Create Ad — Create a new ad within an ad set using the Meta Marketing API. Supports various ad formats including image, video, carousel, and collection ads.
- `METAADS_CREATE_AD_CREATIVE` — Create Ad Creative — Create a new ad creative using the Meta Marketing API. Ad creatives are reusable visual and interactive elements that define how your ad looks and behaves: - Can be used in multiple ads - Support various formats (image, video, carousel) - Include text, media, and call-to-action buttons - Must follow Meta's ad policies
- `METAADS_CREATE_AD_SET` — Create Ad Set — Create a new ad set within a campaign using the Meta Marketing API. Supports detailed targeting options, budgets, and optimization goals.
- `METAADS_CREATE_CAMPAIGN` — Create Campaign — Create a new advertising campaign using the Meta Marketing API. Supports various campaign objectives, budgets, and bidding strategies.
- `METAADS_CREATE_CUSTOM_AUDIENCE` — Create Custom Audience — Create a new custom audience using the Meta Marketing API. Supports various types of custom audiences including customer lists, website visitors, and app users.
- `METAADS_DELETE_CAMPAIGN` — Delete Campaign — Delete an advertising campaign using the Meta Marketing API. This marks the campaign as DELETED, which prevents it from delivering ads. Note that deleted campaigns are not permanently removed from Meta's systems and can still be viewed in reports.
- `METAADS_GET_AD_ACCOUNTS` — Get Ad Accounts — Tool to retrieve all ad account IDs accessible to the authenticated user from Meta Ads. Use when you need to get a user's ad account information including account IDs, names, and other account details.
- `METAADS_GET_AD_CREATIVE` — Get Ad Creative — Get Ad Creative
- `METAADS_GET_INSIGHTS` — Get Insights — Get insights data for a Meta Ads object (ad account, campaign, ad set, or ad) using the Meta Marketing API. Supports various metrics, breakdowns, and filtering options with flexible date ranges. Results are paginated; follow `paging.cursors.after` or `paging.next` to retrieve all rows. Missing metric values in results should not be assumed to be zero.
- `METAADS_GET_OBJECT` — Get Meta Object — Tool to retrieve data for any Meta Marketing API object by its ID. Use when you need to get information about a specific ad account, campaign, ad set, ad, ad creative, page, user, or other Meta object. Supports flexible field selection to retrieve only the data you need.
- `METAADS_GET_PAGE_ACCOUNTS` — Get Page Accounts — Tool to retrieve permanent page access tokens for accounts managed by the user. Use when you need to get pages the user manages along with access tokens for each page.
- `METAADS_GET_USER` — Get User — Tool to retrieve information about the authenticated user from Meta (Facebook) Graph API. Use when you need to get the current user's profile information such as name, email, or other user details.

## Auth

Auth schemes: `OAUTH2`, `API_KEY`.

## How agents use Meta Ads

Inside a Definable workflow, Meta Ads is one of the tools the **Distributor specialist** can call. Example coordination patterns:

- **Researcher → Meta Ads** — the Researcher (GPT-5.5) pulls context from Meta Ads (records, threads, documents), synthesises findings, and briefs the rest of the team.
- **Writer → Distributor → Meta Ads** — the Writer (Claude Opus 4.7) drafts copy in brand voice, the Verifier passes it, then the Distributor writes the result into Meta Ads (create record, post message, draft email).
- **Designer / Engineer → Distributor → Meta Ads** — the Designer ships an asset or the Engineer ships a code change, the Distributor delivers it via Meta Ads (attach file, open PR comment, post status).

The Verifier checks every Meta Ads call. On rate limit, schema drift, or auth refresh it self-heals and retries — the workflow completes without manual intervention.

## Categories

- ads & conversion — https://definable.ai/apps/category/ads-&-conversion/
- social media marketing — https://definable.ai/apps/category/social-media-marketing/

## Related

- HTML page: https://definable.ai/apps/metaads/
- Same category (ads & conversion): https://definable.ai/apps/category/ads-&-conversion/
- All integrations: https://definable.ai/apps/
- Workflow (multi-agent loop): https://definable.ai/workflow/
- Apps llms.txt index: https://definable.ai/llms-apps.txt