# ActiveCampaign AI integration on Definable

> ActiveCampaign is a marketing automation and CRM platform enabling businesses to manage email campaigns, sales pipelines, and customer segmentation to boost engagement and drive growth

## What this connects

ActiveCampaign is a marketing automation and CRM platform enabling businesses to manage email campaigns, sales pipelines, and customer segmentation to boost engagement and drive growth

Vendor: https://www.activecampaign.com

## Tools available

**298** tools available. First 12:

- `ACTIVE_CAMPAIGN_ADD_BROWSE_SESSION_CART` — Add Browse Session to Cart — Set a browse session to have addedToCart flag set to true in ActiveCampaign. This action updates an existing browse session or creates a new one with the addedToCart flag enabled for the specified email and connection. Use this to track when a customer adds items to their shopping cart during their browsing session.
- `ACTIVE_CAMPAIGN_ADD_CONTACT_NOTE` — Add contact note — Add a note to a contact in ActiveCampaign. The note will be associated with a contact as a subscriber type. The tool will first find the contact ID using the provided email address and then create the note.
- `ACTIVE_CAMPAIGN_ADD_CONTACT_TO_AUTOMATION` — Add Contact to Automation — Adds an existing ActiveCampaign contact to a specific automation workflow. This action enrolls a contact in an automation by their email address. The contact must already exist in ActiveCampaign, and the automation must be created beforehand (automations can only be created through the ActiveCampaign UI, not via API). The action performs two steps: 1. Looks up the contact by email to retrieve their contact ID 2. Enrolls the contact in the specified automation Returns enrollment details including the contact ID, automation ID, status, and timestamps. Note: The automation_id must correspond to an existing, active automation in your ActiveCampaign account. You can find automation IDs through the ActiveCampaign UI or by listing automations via the GET /api/3/automations endpoint.
- `ACTIVE_CAMPAIGN_ADD_CONTACT_TO_LIST` — Add contact to list — Tool to add a contact to a list in ActiveCampaign. Use when you need to subscribe or unsubscribe a contact to/from a specific list using their IDs.
- `ACTIVE_CAMPAIGN_ADD_CUSTOM_FIELD` — Add Custom Field — Tool to add a new custom field in ActiveCampaign. Use when you need to create a custom contact field to store additional information like industry, company size, or other custom data points. Supports various field types including text, dropdown, date, and more.
- `ACTIVE_CAMPAIGN_ADD_CUSTOM_FIELD_OPTIONS` — Add Custom Field Options — Tool to add custom field options in bulk to ActiveCampaign. Use when you need to create multiple options for dropdown, radio, checkbox, or listbox custom fields. The field must already exist before adding options.
- `ACTIVE_CAMPAIGN_ADD_CUSTOM_FIELD_TO_FIELD_GROUP` — Add Custom Field to Field Group — Tool to add a custom field to a field group in ActiveCampaign. Use when you need to associate a custom field with a display group to organize related fields together on contact or deal pages.
- `ACTIVE_CAMPAIGN_ADD_DOMAIN_TO_WHITE_LIST` — Add Domain to Site Tracking Whitelist — Add a domain to ActiveCampaign's site tracking whitelist. Use this to enable site tracking functionality for specific domains in your ActiveCampaign account. This action registers a domain that is allowed for site tracking. After adding a domain to the whitelist, ActiveCampaign can track visitor activity on that domain for analytics and automation purposes.
- `ACTIVE_CAMPAIGN_ADD_FIELD_RELATIONSHIP` — Add Field Relationship — Add a field relationship in ActiveCampaign. Use this to associate a custom field with a list or other entity, enabling the field to be used within that context.
- `ACTIVE_CAMPAIGN_ADD_SECONDARY_CONTACT_TO_DEAL` — Add Secondary Contact to Deal — Adds a secondary contact to an existing deal in ActiveCampaign. Secondary contacts are additional team members associated with a deal beyond the primary contact. You can optionally specify a job title to provide context about the contact's role in the deal. Required permissions: User must have permission to manage deals. Required parameters: contact_id, deal_id Optional parameters: job_title
- `ACTIVE_CAMPAIGN_ADD_TAG_TO_CONTACT` — Add Tag to Contact — Tool to add a tag to a contact in ActiveCampaign. Use when you need to directly associate a tag with a contact using their IDs. Both contact ID and tag ID must already exist.
- `ACTIVE_CAMPAIGN_CREATE_ACCOUNT` — Create Account — Creates a new account in ActiveCampaign. An account represents a business or organization that you want to track in your CRM. Each account must have a unique name. Required: account name Optional: account URL, owner (user ID, defaults to 1), custom fields Note: Account names must be unique. If an account with the same name already exists, the API will return an error.

## Auth

Auth schemes: `API_KEY`.

## How agents use ActiveCampaign

Inside a Definable workflow, ActiveCampaign is one of the tools the **Distributor specialist** can call. Example coordination patterns:

- **Researcher → ActiveCampaign** — the Researcher (GPT-5.5) pulls context from ActiveCampaign (records, threads, documents), synthesises findings, and briefs the rest of the team.
- **Writer → Distributor → ActiveCampaign** — the Writer (Claude Opus 4.7) drafts copy in brand voice, the Verifier passes it, then the Distributor writes the result into ActiveCampaign (create record, post message, draft email).
- **Designer / Engineer → Distributor → ActiveCampaign** — the Designer ships an asset or the Engineer ships a code change, the Distributor delivers it via ActiveCampaign (attach file, open PR comment, post status).

The Verifier checks every ActiveCampaign call. On rate limit, schema drift, or auth refresh it self-heals and retries — the workflow completes without manual intervention.

## Categories

- marketing automation — https://definable.ai/apps/category/marketing-automation/
- crm — https://definable.ai/apps/category/crm/

## Related

- HTML page: https://definable.ai/apps/active_campaign/
- Same category (marketing automation): https://definable.ai/apps/category/marketing-automation/
- All integrations: https://definable.ai/apps/
- Workflow (multi-agent loop): https://definable.ai/workflow/
- Apps llms.txt index: https://definable.ai/llms-apps.txt